How do you increase awareness and support of a local nonprofit?

Platte River Trails Trust (PRTT) is a Casper-based nonprofit whose mission is “to develop a river pathway while preserving the scenic, natural and historic value of the North Platte River, and to assist with the development of a network of trails that contribute to our community’s non-motorized transportation options, economic vitality and quality of life.” PRTT hired LUM Studio in April 2019 to help increase awareness and support for the organization’s mission and programs through on-going services.

The LUM Studio team creates print and digital design materials to increase awareness, interest, and conversion for PRTT’s development, event, and fundraising efforts. In addition, we manage PRTT’s website and social media accounts and enhance communications with audiences and stakeholders through content development and media relations. We also make recommendations to help increase brand awareness, promote and support PRTT events and initiatives, and secure donors and sponsorships.  LUM Studio handles all vendor sourcing and coordination of print materials, including the Outdoor Explorer Kit, the Year-End Giving Campaign, the 2019 Annual Report, Riverfest stickers, t-shirts, banners and signs, as well as various other marketing materials.  In addition, we provide photography and video services when requested, ensuring the beauty of Casper’s trail system is promoted thoughtfully and professionally.