ServeWyoming

Branding & Design

Content Creation & Management

SEO (Search Engine)

Strategy

Website Design & Development

ServeWyoming is a Wyoming-based non-profit that promotes collaborative efforts among private, non-profit and governmental organizations that advance community service, volunteer programs and activities in each Wyoming community.

Their Vision

Our Strategy

Challenge

During the initial Brand Workshop, LŪM worked with ServeWyoming to deeply understand its purpose, audiences, needs, priorities, goals and direction. As part of this discussion, the ServeWyoming team communicated how difficult it was to work with the existing logo and visual components, while also aligning it with AmeriCorps, a federal national service organization.

Solution

After the success of the rebranding, LŪM was hired by ServeWyoming to develop a new website. Working with the new branding and messaging, LŪM developed a site that featured strong imagery, engaging and SEO-driven content, and well-organized navigation to help all visitors, including the organizations three audiences (volunteers, non-profits, and donors) easily find the information and resources they need. The new website offers a welcoming experience for visitors and encourages them to get involved with ServeWyoming.

The Results

Our Impact

LŪM and ServeWyoming have partnered since 2022 on over 15 of additional design. As a result of our identity and website efforts, LŪM continues to work with ServeWyoming through ongoing services, which include website maintenance as well as creative projects such as presentation design, banner design, and photography coordination.